Based on NAR lead conversion data for Maryland, DC & Virginia markets. How likely a lead is to convert by the time you first respond.
Real estate · Maryland · DC · Virginia
A lead comes in at 10pm. Nobody responds. They sign with someone else by morning. We build the system that stops that from ever happening again.
"A Zillow lead came in at 11pm. Nobody saw it until morning. They'd already signed with someone else."
Without instant auto-response and agent assignment, night leads are dead leads. Your competitors respond in minutes, not hours.
"I have 18 agents and no idea who's following up with what. I find out deals fell through after the fact."
No pipeline visibility means you're always reacting. You manage by exception, not by design.
"Past clients bought a second home, through another agent. They forgot we existed."
Your database is your most valuable asset. Without automated nurture, past clients forget you within 6 months.
"Contracts go back and forth over email. Someone always has an old version. Closings are a mess."
Document chaos slows deals, creates liability, and signals to clients that your operation isn't professional.
Real commission rates and home prices for every Maryland county. Takes 30 seconds.
Based on NAR lead conversion data for Maryland, DC & Virginia markets. How likely a lead is to convert by the time you first respond.
What brokers say after we build their system
"We recovered two deals in the first 30 days just from the automated follow-up. The system paid for itself immediately."
— Broker/Owner, Maryland (15-agent brokerage)
"I can finally see what every agent is working on. No more finding out a deal fell through after the fact."
— Managing Broker, Northern Virginia (22-agent team)
"Past client emails go out automatically now. I got a referral last month from a client I closed in 2019."
— Team Lead, Washington DC (8-agent team)
We implement Zoho, the most powerful business platform most real estate teams still aren't using, and configure it specifically for how brokerages work.
Not generic CRM software. A business operating system built around your pipeline, your automations, your documents, and your dashboards. Live in 2–4 weeks.
These are the three workflows that determine whether your brokerage grows or leaks. Most teams run all three manually. Here is what they look like when they are automated.
All packages begin with a discovery call; we map your situation before any work starts.
Entry offer
Core offer
Premium
The average residential commission in Maryland, DC, and Virginia is $10,000–$18,000.
The average brokerage recovers 2–3 deals in year one from leads that would have gone cold.
That's $20,000–$55,000 in recovered revenue against a $2,500–$5,000 system investment.
The question isn't whether you can afford this. It's how long you can afford not to have it.
You're the rainmaker, the manager, and the IT department. You've been meaning to fix the CRM situation for two years. This is how you finally do it in two weeks, not six months.
You have 3–8 agents under you and you're already spending on tools that don't talk to each other. We consolidate everything into one system you actually control.
Maintenance calls, lease renewals, owner reports, all manual. We build a tenant portal and operations system that runs without you touching it.
No commitment · No pitch deck · Just 30 minutes
Troy maps where you're losing revenue right now, shows you exactly what a fix looks like, and tells you honestly whether we're the right fit.
Pick a time on Troy's calendar → 30 minutes · Free · No obligation · Maryland / DC / Virginia brokerages only